Seat has confirmed that it will turn its Cupra performance line into a stand-alone brand – and it has revealed the final version of the new logo.
The first Cupra-badged models, including a hot version of the Ateca SUV, will be unveiled next month.
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The move was first reported by Autocar last year when a draft of the new logo was shown in trademark filings. According to a short press release presenting the new copper-coloured logo, the move will give Cupra "its own soul, its own DNA, its own identity by becoming a new entity.” It is understood that Seat branding won’t appear on Cupra models.
Talking to Autocar at the Frankfurt motor show in September last year, Seat boss Luca de Meo said turning Cupra into a stand-alone brand would give the firm the opportunity to “add another dimension”.
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Deputy
Actually several Cupra options currently available...
It's not just the limited run Cupra R currently available. The 2WD Cupra hatch/estate and 4WD DSG ST are available. 90% of an Audi RS4 for 60% of the money (and less likely to get nicked!)
Brewstere
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90% of an Audi
But it's that last 10% that's the hardest to achieve, ask any athlete.
typos1 - Just can’t respect opinion
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The information that I found
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