The Honda Accord is priced higher the models you’d naturally consider to be its rivals. The entry-level 154bhp 2.0 petrol is almost £3000 more than the 158bhp 1.6 Ecoboost petrol Mondeo. That price will only get you an Accord in the base trim, though standard kit does include climate control and 17-inch alloy wheels.
But for the same money as the 2.0 ES Accord, you’re less than £1000 away from an entry-level BMW 3-Series. Head up the trim level range and the lavishly equipped EX is pitched right into the heart of 3-Series territory. That’s tough talking, but Honda not only says the pricing is justified but also produces convincing evidence to show that it has the residual value of a BMW. Only time will tell whether Honda is right.
On the road, the 148bhp diesel Accord is as frugal as you’d expect of a shape as aerodynamic as this, powered by a small-capacity diesel engine. Although Honda claims a combined consumption figure of more than 50mpg, in reality most owners are likely to achieve something between that and the 38.8mpg we managed during testing.
Still, it comes with impressively low CO2 emissions (138g/km, enough for it to sit in VED band E).